Does it make sense for franchise companies to outsource their sales staff and sales teams? Well with all the regulations and compliance needed to deal with franchise law it might be an idea. Well that is if you can trust the company doing the sales.

There are other considerations that a franchisor might also consider if they are looking to outsource their sales department. One is that 20% of all inquiries to franchise company are competitors snooping for information and if an outsourced sales company is doing the work they will not know the information that the competitors want and therefore cannot give it away.

Outsourcing your Franchise Sales Teams might sound problematic for new franchisor, as you will want to maintain 100% control and yet it might save you from getting yourself over extended. But also realize that outsourced franchise sales teams mean they will be more efficient, as most franchisors burn up 50% of the upfront franchise fee that they collect during the sales process.

What about outsourcing to Business Brokers, does that make sense? Well yes and no. Yes it makes sense for selling in regional markets and Business Brokers do know tons of local folks and their markets. And No because some business brokers use the franchisors Brand name to bring in clientele and then sell them an independent business for sale in the area, because they make a higher commission on those? Always something to think about when you are a franchisor these days?

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

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